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GTA 6 Logo Font

The GTA 6 logo font is actually two distinct typefaces: Pricedown Black (employed for the primary “Grand Theft Auto” wordmark) and GTAArtDeco Regular (used for the “VI” numeral and promotional content).

GTA 6 is the next big game in the Grand Theft Auto series, made by Rockstar Games. It’s an open-world action game where you can explore a huge city, drive cars, complete missions, and live a criminal storyline.

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GTA 6 Logo Font Generator

Official Fonts

Type

Foreground

Background

Size

1. Pricedown Black | Original

grand theft auto

Download

2. Gta Art Deco Regular | Original

Utilize this Font Preview Tool to visualize and customize fonts. Enter text, adjust color & size, then click “Generate” to preview.

The Story Behind These Fonts

Pricedown Black: A 25-Year Legacy

Back in 1998, a Canadian designer named Ray Larabie created a font inspired by The Price Is Right game show logo. It had that cool 1970s, retro-casino vibe. When Rockstar was making GTA III in 2001, they needed something bold and distinctive – Pricedown was perfect. It’s been the GTA font ever since.

In 2013, Larabie updated it with more weights and languages, but the classic look stayed the same.

GTAArtDeco: The New Kid on the Block

In November 2023, Rockstar secretly added a second font. They hired Colophon Foundry to create something fresh for GTA 6’s Miami/Vice City setting. Fans discovered it by digging through Rockstar’s website files – it was never officially announced, which is pretty typical Rockstar mystery.

Grand Theft Auto Games

The Grand Theft Auto franchise spans 19 main titles across three universes, with the GTA game logo font appearing consistently since 2001:

2D Universe (Pre-Pricedown Era)

Grand Theft Auto (1997)
GTA: London 1969 (1999)
GTA: London 1961 (1999)
GTA 2 (1999)

3D Universe (GTA Pricedown Font Era)

GTA III (2001) – First GTA game to use Pricedown
GTA: Vice City (2002)
GTA: San Andreas (2004)
GTA Advance (2004)
GTA: Liberty City Stories (2005)
GTA: Vice City Stories (2006)

HD Universe (Modern GTA Font System)

GTA IV (2008)
GTA IV: The Lost and Damned (2009)
GTA IV: The Ballad of Gay Tony (2009)
GTA: Chinatown Wars (2009)
GTA V (2013)
GTA Online (2013-present)
GTA: The Trilogy – Definitive Edition (2021)
GTA VI (2026) – First dual-font branding

Beyond the Games

Trailers and commercials
T-shirts and merchandise
Album covers for soundtracks
The official Rockstar website
In-game billboards and branding

GTA 6 Logo Design Breakdown

Visual Elements:

Top Tier: “GRAND THEFT AUTO” in Pricedown Black
Bottom Tier: “VI” numerals in GTAArtDeco Bold
Gradient: Pink (#FF1493) to purple (#8A2BE2) with gold (#FFD700) accents
Accents: Palm tree silhouettes between layers

Technical Specs:

Pricedown Black: 650+ glyphs, supports 200+ languages
GTAArtDeco: 4 weights (Regular, Medium, Bold, Condensed Bold)

How to Create GTA 6-Style Text

Download Pricedown Black from Typodermic
Use GTAArtDeco (if you have it) for numerals
Apply gradient: #FF1493 → #8A2BE2
Add gold stroke: #FFD700
Position palm trees between layers

Pricedown vs GTAArtDeco

Feature	Pricedown Black	GTAArtDeco Regular
Creator	Ray Larabie (Typodermic)	Colophon Foundry
Usage	Main wordmark	“VI” numeral & marketing
Released	1998 (rebuilt 2013)	2023
License	Free for desktop use	Proprietary
Availability	✅ Official download	❌ Unofficial only
Weights	9 (Hairline–Black)	4 (Reg–Cond. Bold)

Gta Art Deco Regular Font View

Future of GTA Branding

Will future GTA games keep Pricedown?
Almost certainly. It’s too iconic to kill like Coca-Cola’s script or Nike’s swoosh.

Will GTAArtDeco evolve?
Probably. The two-font system might become the template: Pricedown for the main title, custom font for each game’s numeral. GTA VII could get its own bespoke typeface while keeping the base intact.

GTA 6 drops November 19, 2026 (PS5 and Xbox Series X|S). Mark your calendar.

Perfect Thematic Pairing

Miami Vice Font

Why it works: GTA 6 is set in Vice City (Miami-inspired), and this font captures the exact 1980s neon aesthetic Rockstar is targeting. It shares the retro-criminal vibe and would create cohesive branding for GTA 6 fan projects, posters, or merchandise.

Best Display Font Alternatives

1. Bebas Neue Font

Why it works: The ultimate gaming/movie poster font. Its clean, condensed, high-impact letterforms match Pricedown Black’s energy while being more modern and readable for subtitles or UI elements.

2. League Gothic Font

Why it works: A versatile condensed sans-serif that complements Pricedown’s boldness. Excellent for headlines, mission titles, or in-game menus without competing with the main logo.

3. Black Ops One Font

Why it works: This military-styled font shares GTA’s criminal-underworld aesthetic. Great for weapon stats, wanted levels, or tactical UI elements that need to feel authentic to the GTA universe.

Conclusion

The GTA 6 logo font is a perfect mix of old and new. Pricedown Black brings 25 years of gaming history, while GTAArtDeco adds fresh Miami style. Together, they create a logo that’s both familiar and exciting. Whether you’re a designer, a hardcore fan, or just curious, now you know exactly what makes the GTA 6 typography tick.